the do team

Hermione Taylor, Founding Director

Hermione has never liked to be conventional, and has always been a sucker for a challenge. Why else, as a diabetic with a metal femur, would she have decided to cycle from London to Morocco? And then returned to set up a social enterprise in exciting but un-trodden territory in the midst of the financial crisis?

Hermione completed an MSc in Environmental Technology, learning the ins and outs of the global environmental scenario and international climate policy. Her thesis acted as great market research for The DoNation – it was the first comprehensive analysis of the role of climate change pledge schemes on environmental behaviour change. How handy.

Hermione has also spent a great chunk of time working in Vancouver, Canada – a place that remains close to her heart. She’s always known she wanted to work in the environmental field and has a diverse range of experience, but she had never dreamt of setting up her own business... it all came about rather by surprise.

Daily dose of fun? Cycling home with her hands in the air

Contact: hermione@thedonation.org.uk

Harriet Rockliff, Marketing and Operations Officer

Harriet has always been into the green way of living with a love for bargain hunting in charity shops, cooking yummy vegetarian food and recycling everything; but she only recently discovered she could make a career out of her interests. After writing her MA thesis on the barriers to individual action on climate change she is now poised to take on that challenge at a practical level with The DoNation.

Harriet loves an adventure and spent two years working at a primary school out in sunny Madrid (lucky girl!) where she learnt some great networking and interpersonal skills, as well as the ability to chat away happily in Spanish.

Now she’s ready for another challenge, and after interning at The DoNation for five months she was delighted to be taken on board full-time last week; ready to get her teeth stuck into our up and coming projects.

Contact: harriet@thedonation.org.uk

Maia Tarling-Hunter, Intern

A secondary school teacher for three years, Maia left the classroom behind in September. She is working hard towards a career in the environmental sector and is passionate about changing people’s behaviour for greener, healthier and happier lifestyles.

So far she’s spent 6 weeks cycling around the UK, three months living in a yurt in Devon and is planning a four month cycle ride across the whole of Europe. She hopes working at The DoNation will teach her lots about how to address environmental sustainability in a fun and exciting way!

Contact: maia@thedonation.org.uk

Advisory Group

We are supported by a fantastic advisory group, including:

James Easterbrook of Fallon London and formerly MD of MyAgeny, an all-round digital marketing legend; 

Tom Mansel-Pleydell, a specialist in social businesses and former Business Development Manager of both JustGiving and ClearlySo; 

Susan Walsh, Senior Legal Counsel at KPMG and Hermione’s Business Mentor;

Peter MacRobert, entrepreneur and software developer, currently Head of R&D at News International; and 

Tom Pakenham, CEO of Green Tomato Energy and founder and director of Green Tomato Cars.