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Suzannah Greenwood | suzannah.greenwood@life-size-media.com | +44 (0)207 287 7080.
Record breaking explorer tackles toughest challenge yet
London, 18 October 2011
Intrepid adventurer uses solo polar expedition to spur action against climate change
How far would you go to demonstrate your commitment to combatting climate change? To the ends of the earth? Polar explorer and adventurer Mark Wood is doing just that.
Mark Wood is used to conquering extreme challenges. From 2007’s Top Gear expedition to the Magnetic North Pole to a 70 day ‘Arctic survival’ expedition, he has seen more than most. But next month Mark sets off for his toughest challenge to date.
Forum for the Future triathletes invite sponsors to create the change
24th September 2011, London
A team from one of the UK’s leading sustainability charities, Forum for the Future, will be swimming, cycling and running their way around Hever Castle Triathlon today to raise a unique form of sponsorship – change.
Not the change you find in your pocket but small lifestyle changes that you can make towards a brighter, greener, healthier nation. The Forum for the Future team has raised all of their sponsorship through an innovative new social platform, The DoNation.
The DoNation launches new form of sponsorship that replaces cash with environmental action
10th May 2011, London
Today sees the launch of The DoNation, an online environmental organisation which replaces the giving of cash for sponsorship with the 'giving' of environmental actions: www.thedonation.org.uk
The platform aims to use the well established social and viral nature of sponsorship to reach and motivate the widespread public to make simple steps towards more sustainable lives. The DoNation is easy to follow and carry out with a broad range of core green actions that people can do to reduce their carbon emissions. These range from eating less meat, cycling to work, or washing your clothes at 30°C, to installing solar panels.